KIA: This Or That (Copy)

KIA This or That

KIA ‘This or That’


Studio

Framestore


Awards

Clio Silver in Technique, 2011
Nielsen Automotive Ad, 2010


Job Title

Head of Commercials Rigging


Duties

I performed all character rigging on this job.

Animators needed to be able to liberally populate their scenes with hamsters of different proportions.

To avoid excessive back-and-forth with guide-based builds, I built a single ‘master’ rig with two modes: one for animation, and another allowing the rig to be dynamically reproportioned within the animation scenes.

A lot of the hamster animation was derived from footage of on-set dancers. Therefore I additionally duplicated most rig controls as ‘offsets’, to allow for an initial plate-matching pass.

The main challenge was to ensure that these added layers didn’t compromise the rigs’ full feature set, comprising IK / FK blending, animation spaces, fleshy facial rigging and so on.